Wednesday, September 2, 2009

If You’re Not Seeing Data, You’re Not Seeing

Gadget Lab | Wired.com If You’re Not Seeing Data, You’re Not Seeing: "As you shove your way through the crowd in a baseball stadium, the lenses of your digital glasses display the names, hometowns and favorite hobbies of the strangers surrounding you. Then you claim a seat and fix your attention on the batter, and his player statistics pop up in a transparent box in the corner of your field of vision.

"It’s not possible today, but the emergence of more powerful, media-centric cellphones is accelerating humanity toward this vision of “augmented reality,” where data from the network overlays your view of the real world. Already, developers are creating augmented reality applications and games for a variety of smartphones, so your phone’s screen shows the real world overlaid with additional information such as the location of subway entrances, the price of houses, or Twitter messages that have been posted nearby. And publishers, moviemakers and toymakers have embraced a version of the technology to enhance their products and advertising campaigns."

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